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Originally published in the UK and Australia as Unimagined
Transforming Experiences
To save her sister
” - Qaseh
Hit Makers: How Things Become Popular Suclass Code_2XM Originally published in the UKWhat makes a hit a hit? In Hit Makers, Atlantic Senior Editor Derek Thompson puts pop culture under the lens of science to answer the question that every business, every producer, every person looking to promote themselves and their work has asked. Drawing on ancient history and modern headlines from vampire lore and Brahms's Lullaby to Instagram Thompson explores the economics and psychology of why certain things become extraordinarily popular. With
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