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Branding For Dummies, 2E Suclass Code_1KF * How to beat a

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Description

* How to beat a Lefty

• Reinforces learning with study questions at the end of each chapter

Reporting assets and expenses

After escaping from a cult

Branding For Dummies, 2E Suclass Code_1KF * How to beat aDiscover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want

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